Company News

Bluebells Bloom at Mrs. Meyer’s

Household care line now includes new floral fragrance.

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By: TOM BRANNA

Editor

The latest innovation at mass-market natural homecare brand Mrs. Meyer's is a bluebell scent just in time for Spring. Top notes of lemon and bergamot combine with middle notes of jasmine, tuberose, rose, lavender, sage and muguet. Base notes of vetiver and ginger round out the new fragrance, according to the company.

Products range from a dish soap ($3.99) with soap bark extract to a laundry detergent that boasts 68 loads ($15.99) and contains anionic surfactants from plant-derived sources, cotton extract, borax, dirt and stain-fighting enzymes, and, of course, essential oils.

More info: www.mrsmeyers.com


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