“Break Up with Your Makeup”

Galderma Laboratories, L.P., and the National Rosacea Society have launched “Break Up with Your Makeup,” an educational campaign and contest to empower those with rosacea to feel more confident in their own skin.

According to results of a new national survey, the impacts of rosacea go more than skin deep, with half of sufferers saying they feel unattractive due to the condition. Nearly one quarter of patients also admit that they turn to cosmetics instead of treatment when symptoms strike, and nearly half (49%) say they mistook their rosacea for acne before they were correctly diagnosed. Since lack of treatment as well as certain makeups can actually worsen rosacea symptoms, there is a clear need for greater education about this complex disease.

To arm consumers with the facts about rosacea and empower them to help others through their own experiences, from now through June, eligible consumers are invited to submit a no-makeup selfie and story through the Break Up with Your Makeup digital hub  for the chance to win a trip to the New York Film Festival this fall.

“As the world’s largest organization for those with rosacea, we often hear from patients who are struggling with resulting emotional challenges, and find that these issues may be alleviated by providing them with a better understanding of what rosacea really is, why it can flare up unexpectedly and what they can do about it,” says Mary Erhard, director of medical communications for the NRS. “We are proud to participate in Galderma’s Break Up with Your Makeup initiative, which educates as well as provides patients with a platform to boost confidence.”

Galderma offers a comprehensive portfolio of rosacea solutions including Mirvaso Gel for persistent facial erythema associated with rosacea; systemic OraceaCapsules, the oral papulopustular rosacea treatment approved by FDA; and Soolantra Cream, whichFDA approved in December 2014. This once-daily, antibiotic-free product  is indicated for the treatment of inflammatory lesions, or bumps and pimples, of rosacea.

“Many patients with rosacea will initially come to my office thinking that they have acne or another skin condition, which they’ve been incorrectly treating with over-the-counter remedies and attempting to conceal with harsh makeups,” says Dr. Doris Day, nationally recognized dermatologist and campaign spokesperson. “Since rosacea manifests differently for each patient, it’s important for patients to speak with their physician about the treatment that’s right for them, as well as any emotional challenges they may be facing, so that they can feel as confident as possible.”

“We’re pleased to partner with leading rosacea experts to launch the Break Up with Your Makeup campaign as it helps to provide a platform for patients seeking support in their rosacea journey,” said Safia K. Rizvi, vice president and GM, US pharmaceutical business, Galderma Laboratories, L.P. “This initiative further reinforces Galderma’s ongoing commitment to meeting skin health needs through our innovative solutions.”