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Classic lip balm get a new twist for 2015.
February 10, 2015
By: Melissa Meisel
It all started with a tin. Then there was the familiar yellow tube. Now, the Burt’s Bees Beeswax Lip Balm transforms yet again with the launch of the new Squeezable Beeswax Lip Balm ($3.99). It’s the original Beeswax Lip Balm fans love—just squeezable. This version of the Burt’s Bees classic balm is softer and smoother with a slanted tip for precise application, according to the company. Products are in stores now. The brand is working on a new campaign for 2015, as previously reported in Happi, and is launching a new anti-aging skin care collection as well. More info: www.burtsbees.com
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