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Industry experts join together on green personal care mission.
October 6, 2016
By: Melissa Meisel
California Baby founder and CEO Jessica Iclisoy announced a new organization taking aim at the lack of regulation in natural consumer products: the Natural Advisory Council (NAC). An FDA definition for “natural” does not currently exist in the consumer products industry, the company contends. NAC, a coalition of natural, organic and “green” product manufacturers, retailers, and non-profit consumer protection organizations, will advocate, collaborate and educate (ACE) on the definition and use of the term “natural” to describe these products. NAC will: · Advocate for consumer protection legislation to define the term “natural” · Foster collaboration within the industry to create a meaningful standard for natural products · Ensure public education and engagement are an important component of the council’s advocacy efforts Iclisoy has been a pioneer in the natural skincare industry for more than 20 years. Today, California Baby is a leading manufacturer of premium natural and organic skincare for babies, kids and sensitive adults and a pioneer in the natural and organic industry. California Baby owns and operates a best in class, FDA registered, certified organic, solar powered and sustainable manufacturing facility in Los Angeles, as well as an organic farm where organic calendula flowers and other botanicals are grown.
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