CCA Weighs In For Q1

Total revenues for the first quarter of 2011 at CCA Industries, Inc. fell 5% to $12.6 million, while net income slipped 6% to $343,105.However, its new chief executive officer is optimistic for the company’s fiscal year.

“Under my watch as the new CEO, the company is revitalizing its marketing strategies for its core brands that will be implemented over the next year,” stated Dunnan Edell, president and CEO of CCA Industries. “We have a number of new product initiatives in the 2011 fiscal year that have generated some very positive response from our retail partners. We anticipate that those initiatives together with a reinvigorated media advertising program will lead to strengthening the sales and bottom line of our company over the course of the year.”

CCA Industries Inc. manufactures and markets health and beauty aids, each under its individual brand name.The products include, principally, Plus+White toothpastes and teeth whiteners, Mega-T Green Tea diet supplements, Mega-T Green Tea gum and mint products, Bikini Zone medicated topical and shave gels, Nutra Nail nail care treatments, Scar Zone scar treatment products, Sudden Change anti-aging skin care products, Parfume de Vanille fragrances, Solar Sense sun protection products, Hair Off hair removal and depilatory products, Wash ‘N Curl shampoos and conditioners and Pain Bust RII an analgesic product.