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CleanWell Expands Sports Partnerships

Hoops and hockey sampling and jersey patches for Washington DC pro teams.

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By: Christine Esposito

Editor-in-Chief

CleanWell, the San Francisco-based brand of botanical disinfectants, sanitizers, soaps and home care products, has become an official partner of Monumental Sports & Entertainment (MSE), forging a two-year partnership  with the NBA’s Washington Wizards, NHL’s Washington Capitals, WNBA’s Washington Mystics, and Verizon Center, which are owned and operated by MSE.
 
Throughout the term of the agreement, CleanWell’s all-natural hand sanitizer and additional sampling products will be made available throughout Wizards, Capitals and Mystics home games at Verizon Center. Additionally, fans will see CleanWell’s branded jersey patches placed on all three sports team’s mascots. Product will also be made available at Kettler Capitals Iceplex, the training facility for the Washington Capitals.
 
 “Partnering with these incredible Washington sports teams marks another milestone in CleanWell’s accelerated brand growth,” said Peter Resnick, CleanWell’s principal and CEO. “We’re excited to broaden CleanWell’s footprint, while providing Washington, D.C. sports fans with a safe and effective cleaning option.”
 
“CleanWell's products are on the mark in meeting the demand for organic and healthy products in the marketplace,” said Patrick Duffy, Monumental Sports & Entertainment’s SVP of corporate partnerships. “We are proud to partner with such a cutting edge company in this space.”
 
This is CleanWell’s second major partnership agreement in recent months. The company signed on as the official hand sanitizer of the Boston Red Sox in the Spring.

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