Cosmetics before Coffee…and Sex

U.S. women say they would rather give up coffee, chocolate and sex for one week than their favorite beauty product, a survey indicates.

The survey of 1,321 U.S. adult women, commissioned by L’Bel USA, indicates U.S. women are more likely to let airline security take a pair of beloved shoes and/or jeans, than give up their favorite skin care and/or makeup item.

Seventy-six percent of women report they carry a make-up/skincare related product in their purse regularly and 63% say they carry lipstick/lipgloss regularly, the survey indicates.

Sixty percent of women say their “must-have” beauty product when they go out at night is lipstick/lip gloss, while 17% say lotion, 12% say fragrance, 9% say foundation/concealer and 6% say mascara.

However, when women want to pamper themselves, 25% say they would use their paycheck to splurge on fragrance, 12% say foundation/concealer and 10% say lotion.

The survey was conducted using the field services of TNS. The margin of error is 2.7% points.