Coty Signs License Deal With Roberto Cavalli Group

The new agreement with Coty will start in July 2011, when the existing fragrance license agreement for “Roberto Cavalli” and “Just Cavalli” expires. Financial terms of the new agreement were not disclosed.

The new license agreement with Coty, who will manage the license out of its Coty Prestige division, has the objective to further develop the presence of “Roberto Cavalli” and “Just Cavalli” fragrances internationally. The first launch of new fragrances under the new license is expected to be introduced in Spring 2012 in full selective distribution.

“It is with great pleasure that we announce the signature of this new and very important license agreement with Coty, which will allow our brand to increase the presence and visibility of our fragrances in the most important markets worldwide,” said Roberto Cavalli, president of Roberto Cavalli Group. “I have personally appreciated the quality and the professionalism of Coty Inc. in developing and marketing very prestigious and high quality fragrances and I am sure that, together, we will be able to create some new and fantastic fragrances inspired by the world and lifestyle of Cavalli.”

“With his colorful and elite sense of style, Roberto Cavalli brings an undeniably unique signature to fashion. He has impressively influenced trends for decades, establishing himself as a world-renowned fashion icon,”said Bernd Beetz, CEO of Coty Inc. “This is the ideal time to combine Roberto’s fashion power with Coty’s fragrance expertise. I’m proud to welcome Roberto as an esteemed member to the Coty family.”