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Visit Stand No. L60 and L50 to learn more.
April 8, 2010
By: TOM BRANNA
Editor
Croda (Stand No. L60 and L50) is highlighting several innovative ingredients during In-Cosmetics. As a solution to flat, limp hair, Voluminis delivers exceptional volume from rinse-off conditioners. Salon studies have confirmed consumer perceivable volumising performance from rinse-off systems. In an independent study, Voluminis gave a statistically significant increase in the appearance of hair volume at a 99% confidence level, according to Croda. For sun care formulas, Croda is launching Solaveil SpeXtra, which combines an exceptional level of UVA protection with high UVB efficacy. These innovative titanium dioxide dispersions uniquely allow you to formulate high SPF, broad spectrum sun protection products using a single active ingredient. Solaveil SpeXtra dispersions contain a novel titanium dioxide, specifically designed to deliver an optimal balance of UVA and UVB attenuation.Formulations containing Solaveil SpeXtra as the sole UV filter meet European Commission guidelines for UVA protection, whilst achieving the high SPF efficacy typically expected from conventional sunscreen grades of TiO2. Also, since TiO2 is approved worldwide as a UV filter, with Solaveil SpeXtra, global sunscreen formulations are no longer a complex and frustrating challenge, but a straightforward reality. Croda’s new online Emulsifier Selector tool, navigating you through the complexities of emulsification selection. An easy to use, interactive tool that provides a wide range of emulsification options to satisfy even the most adventurous formulator. It offers a time efficient route to innovative formulating and has been tried and tested to deliver solutions to many of the most challenging formulation systems. Access it at http://pceurope.crodadirect.com Croda is also rolling out three new OptaSense liquid dispersion polymers. OptaSense RMA-IS provides robust and efficient thickening for O/W emulsions at low usage levels. This liquid dispersion polymer is easy to use in both hot and cold manufacturing processes. If you are looking for an efficient liquid thickener for personal care formulations with “Feel Appeal,” choose OptaSense RMA-IS. Also new are two novel multifunctional liquid polymers (LDP). These easy to use smart thickeners can be used in both hot and cold processes to give luxurious O/W formulations. OptaSense RMA100 incorporates ‘Superior to Silicone’ emollient ester technology to give effortless silk and shine for 100% performance. OptaSense RMA110 incorporates the emollient ester Crodamol TN to create delicate O/W milks, creams and lotions that are dry and light for 110% “Feel Appeal.” More info: Croda UK, Tel: 01405863306; Website: www.croda.co.uk
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