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Curél Introduces Initiative to Give Back to the Nation’s Nurses

Through its multifaceted new initiative Curél Cares, Curél Skincare will treat several highly-deserving nurses to an all-expenses-paid pampering trip to NYC.

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By: Lianna Albrizio

Associate Editor

They’ve been on the frontline of the pandemic for over two years, and now Curél, the skincare brand they trust to deliver therapeutic relief, is giving back to nurses across the United States. 
 
Through its multifaceted new initiative Curél Cares, Curél Skincare will make a direct donation to the American Nurses Foundation and treat several highly-deserving nurses to an all-expenses-paid pampering trip to New York City. 
 
In addition, Curél Skincare will sponsor the half-day American Nurses Association webinar held on National Nurses Day. This is Curél Skincare's way of giving back to the nurses, many of whom are consumers of the brand themselves, who have worked tirelessly to treat the staggering number of American men, women, and children impacted by Covid-19. 
 
As the charitable arm of the American Nurses Association, the American Nurses Foundation’s mission is to transform the nation’s health through the power of nursing. The foundation supports nurse research, education, scholarships, and comprehensive programs supporting health, wellness, and patient care. As such, it’s the ideal recipient for Curél Cares, an initiative crafted to honor nurses and the sacrifices they make. 
 
“The American Nurses Foundation is extremely grateful for the generous gift provided by Curél,” said Kate Judge, executive director of the American Nurses Foundation. “These funds will directly support the Foundation’s Coronavirus Response Fund for Nurses and the organization’s programs providing mental wellness resources to nurses. In addition, countless nurses will be able to continue engaging the Foundation’s complementary programs providing therapy resources, access to the latest vetted scientific data on the pandemic, and professional development tools.” 
 

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