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Davines Introduces Naturaltech Collection

Hair care features plant-based phytoceuticals.

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By: TOM BRANNA

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The latest innovation from hair care company Davines is Naturaltech ($25-$45), harnessing the power of plant-based phytoceuticals to support and defend tresses. According to the company, these active biological compounds deliver antioxidant, anti-inflammatory and anti-free radical benefits, helping foster optimal health and balance of both scalp and hair.

Free of parabens and sulfates, the high-performance SKUs are formulated exclusively with phytoceuticals certified by the Italian Ethical and Environmental Certification Institute. The newly reformulated and repackaged collection includes Energizing, Nourishing, Purifying, Rebalancing, Detoxifying, Calming and Well-Being variations in shampoos, gels, conditioners and more.

More info: www.davines.com

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