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Designer Touch in ‘Reach’ for the Masses

Reach by Design toothbrush collection debuts in August.

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By: TOM BRANNA

Editor

Can’t afford a bathroom makeover by the latest celebrity designer? Johnson & Johnson has a more affordable way to give your WC some style.

Reach by Design, a new limited-edition collection of toothbrushes curated by interior designers Tom Delavan, Celerie Kemble and celebrity stylist Brad Goreski, will hit retail shelves in August.

The assortment will be refreshed quarterly with new designs to maintain interest and meet the needs of consumers demand for style in everyday products, according to Johnson & Johnson.

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