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Dixie Botanicals is partnering with Surface Products Corp to bring one of the first CBD sunscreens to market.
June 21, 2019
By: Charlie Sternberg
Associate Editor
Medical Marijuana, Inc., the first-ever publicly traded cannabis company in the United States that launched the world's first-ever cannabis-derived nutraceutical products, brands and supply chain, has announced that its subsidiary Dixie Botanicals is partnering with Surface Products Corp. to sell a fitness-focused hemp-derived CBD sunscreen for active consumers. Dixie Botanicals + Surface CBD-Infused SPF 50 Sheer Touch, formulated with 100 mg of all-natural CBD isolate, is designed to protect your skin from UVA and UVB rays and provide an 80-minute water resistant experience that nourishes the skin. Created without oxybenzone and octinoxate to avoid any toxic effects on coral reefs and other marine life, it's cruelty-free and paraben-free but still offers the luxury Surface Tropix fragrance of coconut, mango and guava. This partnership and product launch represents Medical Marijuana, Inc.'s dedication to entering new high visibility key consumer areas. According to a recent report by Market Insights, the global CBD skin care market will reach $384.9 million by 2024, an increase of nearly 40% from $146.3 million in 2019. The sun protection market is expected to reach $24.9 billion by 2024, according to Transparency Market Research. CBD is beneficial in sunscreen because it is absorbed directly through the hair follicles and the skin's epidermis and pores. It interacts with nearby receptors on the skin's sensory nerve fibers and subcutaneous tissue to stimulate the endocannabinoid system and promote balance. “Dixie Botanicals is a brand that is closely aligned with our consumer base and our goal of providing the highest-quality products on the market,” said Surface Products Corp. Founder Guy Trotter. “We've been working with many professional athletes for several years now and we believe that adding CBD to our products will provide them with a great added value and potential wellness benefits. It's nice to work with a company who is very consumer-driven and understands what it means to do everything you can to put the customer's needs first.” Surface Products is a well-respected sunscreen brand that is used by professional action sports athletes across the U.S. Its founder, Guy Trotter, is a longtime surf industry veteran who saw a need in the market for comfortable sunscreen that would withstand many of the harsh conditions active consumers are confronted with daily. “As a company of firsts, we're excited to help launch one of the first CBD sunscreen products on the market,” commented Medical Marijuana, Inc. CEO Dr. Stuart Titus. “What makes this product unique though is that it is created in partnership with a well-established sunscreen brand that has a long history of creating great sun care products and is now breaking into the CBD industry to meet its consumer needs.” Dixie Botanicals + Surface CBD-Infused SPF 50 Sheer Touch 4 oz. lotion-based sunscreen will be available for sale for $21.99 at https://www.dixiebotanicals.com/ and for wholesale retailers at http://www.hempmedspx.com. It is also available at Bartell Drugs, Sun Diego and other brick-and-mortar retailers throughout the United States.
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