Dorel Juvenile Group Launches Naturals by Safety 1st

Dorel Juvenile Group USA, one of the U.S.’s largest manufacturers of juvenile products, has rolled out the Naturals by Safety 1st baby care collection—expanding its well-known Safety 1st brand beyond stair gates and thermometers to products that will pamper junior’s skin.

The Naturals by Safety 1st collection will feature five products—shampoo and body wash, daily moisture lotion, intensive moisture cream, diaper rash cream and bubble bath—with ingredient lists that are “all-natural, hypoallergenic and free of dyes, preservatives, and toxic chemicals such as phthalates, parabens, triclosan and formaldehyde.”