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A unique range of colors with a variety of benefits.
April 29, 2009
By: TOM BRANNA
Editor
Eckart GmbH, a leading manufacturer of metallic and pearlescent effect pigments introduced innovative products for the beauty and personal care markets at In-Cosmetics 2009 in Munich. Mirage Sparkling Luxury Gold represents a new generation of gold effect pigments for cosmetics and personal care, according to Eckart. The “real gold” effect, highly desired but out of reach for decades, has now been realized in form of the new Mirage Sparkling Luxury Gold. Based on calcium sodium borosilicate coated with titanium dioxide and iron oxides, this unique pigment exhibits outstanding color strength and purity which transforms into the most luxurious gold shade ever seen. The achievement of such a milestone in effect pigment technology was possible due to Eckar’s proprietary technology leading to extremely smooth pigment surfaces, allowing optimized gloss and unique color purity. With its particle size of 15-120 μm Mirage Sparkling Luxury Gold provides amazing sparkle effects as well as coloring effects which can be used pure or in combination with other pigments to enhance especially color cosmetics with a luxurious look. At the same time, Eckart expanded its Prestige ST range with six additional surface treated pigment grades. According to the company, the expansion complies with the increasing market demand for Prestige Soft pearlescent pigments and offers highly compatible effect pigments for demanding systems, through a triethoxy caprylylsilane surface treatment. The Prestige ST product line covers now the full range of earth tone pigments based on natural mica with a particle size range of 1-15 μm. Prestige Soft Bronze ST, Prestige Soft Copper ST, Prestige Soft Fire-red ST, Prestige Soft Beige ST, are said to beespecially suited for use in makeup and foundation products and provide a homogeneous and natural look. Another novelty in the product line of Prestige ST is the availability of a complete set of surface treated interference pigments with a particle size between 1-15 μm, including Prestige Soft Silver ST, Prestige Soft Gold ST, Prestige Soft Orange ST, Prestige Soft Red ST). Offering ease of use, this expanded product line will enable the formulators to provide any formulation with a very subtle shimmer effect. More info: Susanne Scheler, Eckert, Tel: +49 9152 / 77 40 20; Email: [email protected]
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