Elie Saab Scent Debuts Next Month

Shiseido’s Beauté Prestige International (BPI) is bulking up its fashionable offerings with a fragrance for fashion designer Elie Saab, out in July. According to reports, the flacon’s packaging mimics Saab’s retail and dress motifs.

Described as a floral solar woody fragrance, the juice – created by Takasago’s Francis Kurkdjian – includes notes of orange blossom, jasmines, patchouli and rose honey plus a cedar woody accord.

The Elie Saab fragrance rolls out in France, the U.S., U.K., Spain, Germany and Lebanon in July. Other countries are to sell it starting in September.

As previously reported in Happi, Elie Saab signed a 10-year deal with BPI in 2009.