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Fiafini Expands Retail Distribution

Marula oil now online at beauty websites.

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By: TOM BRANNA

Editor

Fiafini Skincare has announced a lineup of new retail partners carrying its clinically proven product line including the Delicate Cleansing Emulsion, Divine Hydration Moisturizer and Deluxe Anti-aging Eye Cream featuring the South African Marula beauty oil. New retailers selling the Fiafini collection include JPSelects.com, BeautyBar.com, Sneakpeeq.com and Bloom.com.

“I am thrilled with the continued expansion on the retail distribution side carrying the Fiafini products,” says Fiafini founder Stasia Serafini. “As a new brand, having these high-level companies as our retail partners only makes us stronger and expands our reach to consumers looking for proven skincare that is safe for all skin types, including sensitive skin.”

Committed to emerging brands, JPSelects was created by John Paul DeJoria who is the co-founder of Paul Mitchell Systems and Patron Spirits. Beautybar.com features global beauty brands its customers know and love and niche collections that have earned their way onto its top performers list. Sneakpeeq is the largest social shopping company on Facebookhaving partnered with more than 500 brands and with over 300,000 users. Bloom.com is an exclusive social beauty store with more than 150 top beauty brands and a place to discover the hottest looks, products and beauty trends.

“These retailers have responded very well to the brand’s product formulations and that the eye cream and the moisturizer are vegan,” according to The Beauty Matchmaker’s President Lisa Adams, who serves as Fiafini’s sales director. “After trying the products, the retailers had an extremely positive reaction to the increased hydration levels experienced by this natural line.”

In addition, the Marula beauty oil was a strong and compelling story for the retailers, explains Adams.

Used for centuries by South African women in the care and beauty of their complexions, Marula beauty oil is a potent, powerful and pure anti-aging wonder. 10 times more stable on the skin than olive oil* and rich in vitamin C, this remarkable oil is naturally chemical-free, and safe for all skin types.


More info:www.Fiafini.com

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