Formulation-Enhancing Additives from Dow

The Dow Chemical Company (Stand No. C40) will feature a broad range of products from the Dow Personal Care, Dow Microbial Control and ANGUS Chemical Company business portfolios. From eye products and color cosmetics to conditioners, shampoos and styling products, as well as skin care, bath and shower, and sun protection products, Dow has technologies that contribute to and enhance the performance of many formulations.

Dow Personal Care will highlight a novel conditioning technology for hair care applications. EcoSmooth Silk Conditioning Polymers offer exceptional benefits without the use of silicone in shampoos. The performance benefits offered by EcoSmooth Silk Conditioning Polymers also represent a benefit to formulators looking to address the issue of build-up or foam stability as they develop new formulations. In addition, Dow Personal Care will host an Innovation Seminar on March 31 from 15:00 to 15:30. Frederic De La Torre, technical service manager for Dow Personal Care, will present a seminar entitled “Reinventing Conditioning with the EcoSmooth Platform.”

Dow Microbial Control will promote its diverse portfolio of preservatives made up of established and approved solutions. With its globally approved, broad-spectrum Neolone and Kathon preservatives, Dow Microbial Control is uniquely positioned to offer high performing, sustainable actives and formulations designed for personal care and cosmetic applications.

ANGUS Chemical Company has developed application testing that clearly demonstrates the exceptional performance benefits of AMP-ULTRA PC amino alcohol in a range of hair styling formulations. ANGUS will highlight personal care neutralizers available to maximize the performance of hair styling products.