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Diamond Oil expands into collection for all hair types.
June 27, 2017
By: Melissa Meisel
With the influx of blow dry bars, glam apps and dry shampoos appearing everywhere, one thing is clear: women love a good blowout, but do not necessarily want to put in the effort to blow dry their own hair. From dry ends to endless tangles and a frizzy result, blow-drying your own hair can seem like a daunting task. What if your blowout could be easier, last longer and stay fresh? With Redken’s new blow-dry-loving, oil-infused Diamond Oil Glow Dry collection, a super-shiny blowout is easily achieved every time. Diamond Oil Glow Dry regimen is comprised of a gentle exfoliating scrub, glossing shampoo and detangling conditioner for the blow-dry-addicted. With the use of Glow Dry shine oil and its new Pillow Proof two day dry shampoos you’ll get the easiest, shiniest, quickest, longest-lasting blow out! “My clients are always asking me how they can achieve fresh-from-the-salon hair at home,” says Rodney Cutler, Redken brand ambassador and owner of Cutler/Redken Salons in NYC. “While I am happy to show them my tips and tricks for the perfect blowout, a salon-ready look at home is really made with the correct products. The new Glow Dry range really makes blow-drying easier at home by providing some slip to the hair, allowing the round brush to glide through and quickening blow dry time. Plus, it smells amazing! And with the inclusion of Redken’s beloved Pillow Proof collection, you can really extend your blowout to last throughout the week.”
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