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Grow Green Creates Consumer Alert Widget

Online endeavor to inform families about food recalls.

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By: TOM BRANNA

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Grow Green Industries, Inc., maker of the Eat Cleaner brand of food sprays and wipes, has teamed up with ConsumerBell onEat Cleaner Sound Off, a widget alerting consumers to food recalls.


The partnership’s goal is to drive widespread awareness around food recalls, education and solutions to enhance food safety practices at home and in the commercial realm.The widget is also downloadable from www.eatcleaner.com and may be published on any website or blog.


“Food safety is such a hot topic right now and it’s so important that consumers stay on top of what could affect their family’s health,” commented Mareya Ibrahim, founder of Grow Green Industries. “Additionally, companies need to understand how to manage food safety protocol and crisis communication in the event of a recall – it can mean life or death. Consumer Bell has created such a valuable resource and we are thrilled to align with them in furthering our collective efforts around food safety and health.”


According to the Center for Disease Control and Prevention, 76 million Americans are impacted by food-related issues each year and product recalls have more than doubled since 1999.


S
pecifically, Consumer Bell will present food safety webinars for consumers and companies presented by Mareya Ibrahim, founder and CEO of Grow Green Industries. In addition, recalls through the Eat Cleaner Sound Off Widget will be fed through to consumers through the Cleaner Plate Club blog at www.eatcleaner.com/blog and via Twitter and Facebook.


“Food safety and the in-store shopping experience is in great need of an update. Technology however, only goes so far. We’re happy to see consumers learning more offline and being mindful of how we eat and clean. That is why we are pleased to partner with Eat Cleaner,” commented Ellie Cachette, CEO and founder, ConsumerBell.

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