Hair Treatment Reduces Breakage

US Patent No. 11,491,092 B2 (Eric D. Pressly); Chembeau LLC, Santa Barbara, CA has been awarded a US patent for a  method of treating hair to reduced or prevent breakage. It is comprised of mixing a cosmetic formulation with a cosmetically acceptable carrier to form a hair treatment formulation and applying the treatment to the damaged hair.

The cosmetic formulation comprises bis(2-ethylhexyl) maleate and one or more surfactants, wherein the amount of bis(2-ethylhexyl) maleate in the cosmetic formulation is at least about 70% by weight, and wherein the amount of the one or more surfactants in the cosmetic formulation is about 0.5-10% by weight. The carrier is comprised of water, and the hair treatment formulation comprises at least about 50 wt. % of water.

The breakage of the hair is decreased by at least 5% compared to untreated hair.

Pressly is the founder of a new haircare brand called Epres, as reported by Happi. He was also an early player in the success of Olaplex.