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October 21, 2005
By: TOM BRANNA
Editor
Hardy Amies, the couture fashion company, is introducing a fragrance meant to embody its Savile Row style. Like the clothing line, the perfume is meant to adapt to its wearer. The scent includes notes of jasmine and petitgrain. The fragrance also includes clary sage, ylang, patchouli, lemon oil, chamomile, bergamot, myrrh, foin, tabac and rose. The perfume is packaged in a square pour bottle with a glass cap and secured with a leather chord. The bottle is also imprinted with the Hardy Amies logo. About 500 bottles will be produced and sold in the Hardy Amies flagship, as well as in Space NK doors. A 50-ml. bottle goes for $221.
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