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Popular NYC nail brand will debut alongside DreamDry, Pucker and Spruce & Bond at multi-brand store.
May 25, 2017
By: Melissa Meisel
Hudson Blvd. Group, LLC (HBG), a multi-brand beauty services operator, secured the fourth pillar of its service offerings through the acquisition of celebrity-favorite nail art destination, Valley. Founded in 2006 by Los Angeles native Nina Werman, Valley was the first of its kind to deliver highly personalized nail-art services and impeccable nail care. With three NYC locations spanning Nolita, Chelsea and the Upper East Side, Valley has catered to a discerning clientele looking for a relaxed yet sophisticated atmosphere. HBG was formed in 2015 and currently operates a diverse portfolio of beauty brands across the hair, skin and makeup categories, including DreamDry, Spruce & Bond and Pucker, respectively. With the acquisition of Valley, HBG rounds out its assortment with the nail category.
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