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Billed as a "relaxed environment" for brands.
January 6, 2011
By: TOM BRANNA
Editor
The UK’s House of Fraser has global aspirations now that it has launched Apothecary, an online beauty operation. The site features niche skin care, bath and body products, hair and nail care as well as men’s items. According to the retailer, featured brands will include Molton Brown, Laura Mercier and Xen Tan, with exclusive brands like Electric Body, Filorga, Ceveria Terenzi and Deborah Lippmann. Clinique and Kiehls are available as well. House of Fraser has also introduced its own Apothecary Collection, designed to complement the concept and developed in conjunction with perfumer François Robert. Robert blended a body and hand collection, travel products and candles that feature bergamot and lemon scents, as well as Hyacinth and Freesia.
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