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Hydroxatone Returns to HSN

After a successful launch, brand brings more products to network.

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By: TOM BRANNA

Editor

Interactive multichannel retailer HSN will offer customers another opportunity to see and learn more about the Hydroxatone’s anti-aging skin care products on April 12, according to the company.While on HSN, beauty experts will educate viewers on the efficacy and clinically shown results that are attainable using this line of creams and beauty treatments.

“February’s debut far exceeded our expectations, and we are thrilled by the response Hydroxatone received from HSN viewers,” said Andrew Surwilo, chief executive officer of ACMG, parent company of Hydroxatone. “We look forward to introducing more people to Hydroxatone during its next appearance on HSN.”

Hydroxatone – best known for its compelling presence on direct response radio, TV, print and web – launched in prestige retail stores nationwide last year and will continue to expand to additional retail distribution in 2011.The brand includes an assortment of skin care products including the flagship Hydroxatone AM/PM Anti-Wrinkle Complex and the million-selling Hydrolyze Advanced Under Eye Formula.

More info:www.hydroxatone.com


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