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Move impacts product mix in Asia and Middle East.
June 20, 2020
By: TOM BRANNA
Editor
Acknowledging the impact that the global debate over racial injustice has had on society and consumer product companies, Johnson & Johnson has decided to stop selling skin-whitening creams popular in Asia and the Middle East, after such products have come under renewed criticism in recent weeks. Specifically, Johnson & Johnson will stop selling its Clean & Clear Fairness line of products, sold in India, a spokeswoman told Reuters. It was reported earlier this month that J&J would drop its Neutrogena Fine Fairness line available in Asia and the Middle East. “Conversations over the past few weeks highlighted that some product names or claims on our dark spot reducer products represent fairness or white as better than your own unique skin tone,” Johnson & Johnson said.
This was the second major product announcement from J&J in recent weeks. Last month, the company decided to eliminate talc from its Johnson's baby powder formulas in North America.
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