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Global e-commerce spot now has new content.
August 11, 2011
By: TOM BRANNA
Editor
Jurlique has officially re-launched www.jurlique.com, its global e-commerce site. Createthe Group provided the digital marketing services – including strategy, design, user experience, build and systems integration – as well as the digital commerce platform that powers the site, CTS Platform. The new site will enable Jurlique to reach both new consumers and devotees of the popular natural beauty brand on a global basis through an engaging mix of content, commerce and community, according to the company. Key features include a powerful new ratings and reviews system, a personalized skin consultation tool that recommends products based on the individual’s skin profile and the ability to pre-order new products before they arrive in stores. The site’s improved navigation makes it much easier for consumers to browse and find products.
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