Kim Catrall Endorses Olay Body Product

Award-winning actress Kim Cattrall, best known for her role as Samantha Jones in “Sex in the City,” is revealing one of her most unexpected beauty secrets: she swapped her body products and upgraded to Olay Total Effects 7-in-1 Advanced Anti-Aging Body Wash and Body Lotion for softer, smoother and younger looking skin after one use.

“As an actress, Kim works hard to look her best on and off the big screen. We are thrilled that the Olay Total Effects 7-in-1 Advanced Anti-Aging Body Wash and Body Lotion are essential parts of Kim’s beauty routine,” said Joe Arcuri, vice president, North America Female Beauty, Procter & Gamble.

“It’s important that I keep my body skin looking smooth and radiant,” said Catrall.”Now that I’ve swapped to Olay Total Effects 7-in-1 Advanced Anti-Aging Body Wash and Body Lotion, it’s never been easier to achieve firm skin that looks younger after just one shower.”

In a study conducted by evolutionary biologist Dr. Bernhard Fink, the impact of body skin’s appearance was explored in relation to perception of age. The study indicated that, when judged independently from the face, your body skin, if maintained, is perceived up to 10 years younger than your face and adds to the overall perception of youthfulness.

Dr. Fink’s findings signal the importance of body skin and that looking young requires taking care of both your face and your body skin – and women agree.During a recent P&G survey of over one thousand women ages 35 and older, 93% believed that looking young requires taking care of both your face and body skin, however a staggering 80% had never heard of anti-aging body wash products.

To find out more about Catralls’s partnership with Olay, log on to www.facebook.com/olay or visit www.olay.com .