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Keynoter at International Trademark Association meeting on May 7.
April 19, 2012
By: TOM BRANNA
Editor
Leonard A. Lauder, chairman Emeritus of The Estée Lauder Companies, will deliver the keynote speech at The International Trademark Association (INTA) meeting, which kicks off May 5 in Washington, D.C. INTA is a worldwide association of member companies and firms that support and advance trademarks and intellectual property as elements of fair and effective global commerce. Lauder’s keynote address is slated for Monday, May 7. He will speak about how his company has used its trademarks to build a global brand powerhouse, according to INTA.
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