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Loftus To Retire from P&G Prestige

Will be succeeded by Dennis Curran on April 1.

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By: TOM BRANNA

Editor

Donald J. Loftus will retire as president and chief executive officer of P&G Prestige, North America on April 1. He will be succeeded by Dennis Curran, Procter & Gamble announced yesterday.


As president and CEO of P&G Prestige, Loftus reworked the division’s portfolio, trimming it from 18 brands and 300 fragrances to Dolce & Gabbana fragrances, Gucci, Lacoste, Escada and Hugo Boss. Later, he added Fekkai, SK-II, Dolce & Gabbana cosmetics and The Art of Shaving.


Curran has been with P&G for 26 years, holding a succession of sales and marketing posts in the US and abroad. He has worked with beauty brands such as Olay, Cover Girl, Pantene, Old Spice and Secret. Before joining the prestige division, Curran led P&G’s business at CVS, one of company’s most strategic partners.



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