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Content continues the brand's “Lessons of Worth” video series to promote self-esteem for consumers.
February 28, 2022
By: Melissa Meisel
L’Oréal Paris’ latest celebrity spokesperson, H.E.R, continued the “Lessons of Worth” video series, which kicked off with L’Oréal Paris spokesperson Kate Winslet in the beginning of February. In H.E.R’s video, she encourages viewers to listen to what they feel in their heart and to follow their intuition to define personal success. In light of February 2022 being “International Boost Self-Esteem” month, the inspirational testimonials are created to champion this month’s message of women’s empowerment as an ode to self-esteem for women around the world, according to the company. Earlier this month, H.E.R was revealed as the brand’s newest ambassador with the debut of her campaign for the brand’s recently-launched curl collection, Elvive Dream Lengths Curls, which features a moisture shampoo, micellar shampoo, moisture conditioner, leave-in conditioner and a refresh curl spray.
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