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Marc Jacobs Goes Pop

New 'pop art' Daisy EDP out this August.

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By: TOM BRANNA

Editor

A richer interpretation than his eau de toilette, the new Marc Jacobs Daisy EDP Pop Art Edition ($88, 3.4 fl oz) is the latest incarnation in the designer’s successful fragrance franchise.

According to the company, the scent captivates with the “luscious natural freshness” of wild strawberry, then blooms with a “modern vintage edge” of velvet violet petals and a blend of jasmine and gardenia. White wood accords of birch and cedarwood wrap this EDP up in warmth.

The EDP hits fine department stores nationwide in August.

More info: www.daisymarcjacobs.com

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