Company News

Marketers Cash In on Cyber Monday

Nov. 29 features a variety of deals available only online.

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By: TOM BRANNA

Editor

Following Black Friday, the next hot shopping holiday is Cyber Monday, Nov. 29, where marketers offer exclusive deals on the Internet to boost business even further. A variety of beauty leaders are participating this year, for example:

  • Sephora is offering free shipping on orders $25 or more. Its newsletter links up to gift ideas for him or her as well as stocking stuffers.
  • Ulta also has free shipping on $25 checkouts, but also is giving a bag of 12 free samples with any order $35 or more, while supplies last.
  • Benefit Cosmetics features 20% off on the “top rated” picks from the companies new faces, Annie & Maggie Ford, who are the next generation of its founders.
  • Tarte Cosmetics gives up to 30% off, with 15% off limited edition holiday items. Orders of $25 and up receive free shipping and an eye pencil.
  • Chanel promotes its holiday gift guide, with complimentary shipping and packaging on online orders until Dec. 16.

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