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More than 25,000 Attend Cosmoprof North America 2010

Attendees visit over 700 suppliers to the beauty industry.

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By: TOM BRANNA

Editor

Cosmoprof North America delivered a powerful platform for both attendees and exhibitors allowing them to connect, see new products and conduct meaningful business meetings, according to show organizers. Encompassing all sectors of the industry in one venue, Cosmoprof North America remains the single most important forum for the entire beauty trade despite the challenging economic climate.

The event, held from July 18th– 20th, brought over700exhibiting companies to a sold-out show floor along with25,000quality attendees that included importers, distributors, manufactures, and global beauty leaders all under one roof. As in years past, Cosmoprof North America attracted many new and innovative brands in addition to industry leaders such as AHAVA, Alberto Culver, Conair, CND, Essie / L’Oréal Professional, Jessica Nails, OPI, Orly, Rusk, Schwarzkopf & Henkel, TIGI, z.one concept and Zotos International.

Cosmoprof North America 2011is planned forJuly 24-26at the Mandalay Bay Convention Center in Las Vegas.

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