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Procter & Gamble expands brand into Chicago.
February 10, 2010
By: TOM BRANNA
Editor
With 15 locations already operating, Procter & Gamble is opening new Mr. Clean Car Wash sites in Chicago. Mr. Clean Car Wash is operated by Agile Pursuits Franchising Inc., a wholly owned subsidiary of the Procter and Gamble Company.
Mr. Clean Car Wash aims to open 10-12 franchised car wash locations in the Chicago area, with each new franchise slated to employ about 40 people.Mr. Clean Car Wash will host an informational VIP seminar for qualified entrepreneurs on February 17 in Oakbrook.
“Mr. Clean Car Wash takes a brand name with over 50 years of consumer trust and delivers a delightful car cleaning experience,” said Bruce Arnett Sr., CEO of Mr. Clean Car Wash. “It’s really a new day in car washing – and a whole new franchising opportunity.”
P&G entered the arena of car wash services when it opened its first two test car washes in Cincinnati in 2007. The test expanded quickly with an acquisition and rebranding of a car wash franchise business in Atlanta. Mr. Clean Car Wash now is the largest full-service U.S. car wash franchise, with 15 operations in Ohio and Atlanta; another six facilities are under development. “Our vision is to become the first national chain of branded car washes – which presents a unique opportunity for entrepreneurs to get in early in the growth curve,” said Arnett.
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