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Dawson to lead global marketing efforts.
December 12, 2012
By: TOM BRANNA
Editor
Murad Inc. named Suzanne Dawson as chief marketing officer, overseeing all global marketing including brand development, advertising, public relations, creative and education, for products, services, and new market opportunities, reporting to Richard Murad, general manager.In this role, Dawson will be responsible for driving brand growth and equity through global initiatives, identifying new market opportunities, driving product development, increasing consumer engagement and brand profitability and developing an overall growth strategy for the company.
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