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Consistent quality for hair care products.
June 6, 2012
By: TOM BRANNA
Editor
BASF has introduced a new thin plastic film packaging for the Luviskol range of high-molecular-weight powders in order to set new quality standards in keeping the powders more stable and protecting them even better against contact with oxygen and oxide penetration. The Luviskol powders are polyvinylpyrrolidone (PVP) polymers, which are key components in hair care products to give, for example styling gels and mousses their tightening properties. To keep the powders stable, it is key to minimize oxide penetration with a superior level of protection. The new thin packaging film is made of the same ethylene vinyl alcohol plastics (EVOH) that are used to package food. It keeps the oxygen in the air from penetrating through to the PVP powders. Because of EVOH’s first-rate sealing properties, the effect lasts for several years, according to the company. The packaging also has excellent chemical resistance and very good tensile strength, and is impermeable to gases and fluids. The multi-layer and heat-sealed plastic film is more environmentally friendly because it is completely aluminum-free. “Our customers can benefit from a long shelf life, a consistent high level of quality and even more stable Luviskol powders,” said Heike Kusche, global product management, PVP cosmetics. More info:www.personal-care.basf.com/?utm_source=HAP&utm_medium=ContentMarketing&utm_campaign=HAP
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