New Scent Art Exhibit Opens Down Under

AUSTRALIA: Perfume critic and author Chandler Burr has curated a new scent art exhibition called “Hyper-Natural: Scent From Design to Art,” which is currently open at the National Gallery of Victoria, Melbourne, Australia.

The exhibition, which is sponsored by Guerlain and runs through the end of November, explores how designers in the medium of scent select synthetic fragrances to put together extraordinary designs, according to Burr.

“Hyper-Natural” presents seven synthetic scent molecules created from the birth of the first such molecules in the 1850s to the sophisticated molecular scents of today. Each is paired with a major work of olfactory art, a perfume, in which that molecule played a major role, to help visitors understand the molecule’s special part in the work.