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December 9, 2005
By: TOM BRANNA
Editor
U.S. consumers are more health conscious than ever before. They want to feel better, live longer, and look younger. Not only are consumers more in tune with their own welfare, they are also concerned with the welfare of others. As a result, manufacturers are including more cause-related, consumer recognizable natural ingredients in their product lines. Croda has two product lines that have been meeting these needs long before they were trends, according to company executives. These botanical extracts and sustainably-harvested natural oils are designed specifically to meet the growing demands of a more sophisticated, health-seeking, environmentally-friendly market. According to the company, Crodarom botanical extracts are not fairy tales but a cosmetic reality. With several product ranges, Crodarom has the resources and the know how to produce botanical extracts from more than 2,000 sources. With an R&D team devoted to its customers, Crodarom continues to stay on the cutting edge with custom blends designed to meet specific needs. Each product is derived to provide extracts of the highest quality and color. In addition, many products also come with performance testing, moving beyond folklore to answer beauty demands. Whether looking for an exotic appeal to support marketing claims or proven performance delivery, Crodarom provides a botanical to answer every need. Apply Croda’s expertise in natural chemistry to the world’s greatest natural resource—the Amazonian Rainforest—and the result is a new, exciting product range whose benefits are more than purely cosmetic. Located in the heart of the Amazonian Rainforest, Crodamazon aims to research and develop uses for products derived from the plants of the rainforest while preserving natural resources and promoting the socio-economic development of the region. Crodamazon is more than a supplier of quality natural ingredients from the Amazon; it is a commitment to providing economic sustainability to the plants, animals and people of the Amazon. Website: www.crodausa.com
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