Oam Skin & Ciara Collaborate with QVC for Video-Rich Shopping Experience

All five products from the Oam Vitamin C Radiance Collection will be debuting on QVC and QVC.com.

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By: Lianna Albrizio

Associate Editor

Oam Skin (On A Mission), the innovative skincare brand created by Grammy Award-winning entertainer Ciara, is collaborating with QVC – giving the brand the opportunity to connect directly with consumers through video-rich shopping experiences.
 
Launched last September, Oam Skin simplifies skincare, offering solutions, formulated with an innovative blend of Vitamin C-developed, and tested for all skin tones and skin types. All products contain their proprietary Tri-C Pro-Peptide Complex, which combines three forms of Vitamin C and Peptides, that help to brighten and hydrate skin with non-irritating formulas. Every product in the OAM system is numbered to help consumers properly layer products and use them as a full skincare routine.
 
“The reason I decided to create OAM was to simplify skincare and harness the benefits of Vitamin C in non-irritating formulas for all skin types,” said Ciara. “Seeing the results and positive responses from customers who have been using the products has been so rewarding and this launch with QVC opens endless opportunities to connect with a larger community. I’m so excited that more people have the opportunity to level up their skincare routine with Oam!”
 
OAM Skin is scheduled to premiere during QVC’s Master Beauty Class 24-hour event on Tuesday, May 23 at 6pm EST. OAM Skin Founder, Ciara and Skincare Advisory Board Member, Yolonda Frederick-Thompson will join QVC Program Host Shawn Killinger live on-air to debut the collection and share the story behind OAM and the products
 
All five products from the Oam Vitamin C Radiance Collection will be debuting on QVC and QVC.com, including the Vitamin C Hydrating Cleanser, Vitamin C Brightening Pads, 20% Vitamin C Brightening Serum, and Vitamin C Radiance Moisturizer.
 

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