Company News, Marketing News

Old Spice

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By: TOM BRANNA

Editor

● Old Spice sponsored the first “Armpit of
America” festival in Battle Mountain, NV.
Dubbed by a Washington Post columnist
as the “armpit of America,” the three-day
event in August featured an armpit beauty
pageant, sweat T-shirt and most talented
pit contests and deodorant toss

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