New Products

Old Spice’s Hardest Working Collection

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By: TOM BRANNA

Editor

Old Spice’s new “Hardest Working Collection” product line offers what the P&G brand contends are the most powerful Old Spice antiperspirants and body washes. The collection consists of new Odor Blocker and Sweat Defense antiperspirant/deodorants and Dirt Destroyer body wash.

Odor Blocker is Old Spice’s most powerful invisible solid antiperspirant/deodorant, delivering stronger and longer sweat
protection than its other collections and a 50% increase in BCD odor fighting technology that only Old Spice can claim.

Old Spice Sweat Defense soft solid antiperspirant/deodorant is billed as the brand’s gold standard, delivering “stronger and longer sweat protection” for all-day dryness.

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