Packaging News

OPI Repackages GelColor

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By: TOM BRANNA

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OPI Products, Inc. rolled out exciting new developments for its GelColor franchise. All 140-plus GelColor shades are now packaged in bottles color-matched to each respective hue. With a sleek white cap and updated fonts, the new GelColor bottles provide a cohesive look across all OPI lines, including Infinite Shine and classic Nail Lacquer products.


Along with the design updates, GelColor is now also available in a 7.5ml bottle. This smaller size offers salons the opportunity to add more colors to their overall palette at a lower price, reducing product waste. The 7.5ml size is available in 60 of the brand’s most highly-demanded shades, including classics.

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