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Dan Manioci Is New VP of Global Consumer Engagement for Billie Eilish Fragrances

Parlux appoints former MCM executive to spearhead communications efforts including advertising, social and influencer marketing.

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By: Lianna Albrizio

Associate Editor

Parlux Ltd. has appointed Dan Manioci as vice president of global consumer engagement for Billie Eilish Fragrances
 
Manioci will spearhead all integrated communications efforts in this role, including advertising, social media, influencer marketing and public relations.
 
Before joining Parlux, he served as the vice president of marketing and communications and head of global performance marketing for luxury fashion brand MCM, where he successfully introduced notable collaborations that raised the brands’ profile and profits.
 
Prior to, Manioci held various advertising director roles with Dow Jones and The Wall Street Journal, Hearst Magazines and the Economist Group.

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