Company News, New Products

Perfect365 Debuts White Label Solutions

Select brand partners are now linked up to platform.

Perfect365, the augmented reality beauty platform with over 100 million users, is extending its services to include a white label solution to select brand partners. With this new service, beauty brands can allow their customers to try on makeup products virtually on their website or with an in-store virtual mirror kiosk. Brands can also opt to have their own branded Augmented Reality makeup app that allows customers to explore makeup with virtual try-on from a mobile device, and purchase the products directly.

The new custom branded solutions for virtual try-on from Perfect365 will include three specific areas of AR for brands:

  • A custom branded AR makeup app which is a fully branded digital experience for customers to try on the brand’s makeup and even hair color virtually within the app. Consumers will be able to try on products and then buy the products directly in the app.
  • A website with AR integration. Customers will be able to try on makeup and hair color online directly from the brand’s website.
  • Lastly, brands can utilize an in-store live mirror where customers can try on makeup virtually before buying in store.
The company made Happi headlines last month for a cosmetic collaboration, as reported here.

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