Company News

Personnel News at DSM

Adade and Greubel promoted at company.

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By: TOM BRANNA

Editor

DSM Nutritional Products appointed current president, Human Nutrition & Health (HNH), Mauricio Adade, chief marketing officer (CMO), effective May 1.

Adade, a Brazilian national, began his career with Roche in 1988 and has held positions in marketing in Sao Paulo, Mexico and Singapore before moving to Switzerland. He has recently been the head of global marketing for DNP and in 2006 became the business group director human nutrition and health.

Rick Greubel, current group vice president and international president Tyson Foods, Inc. will succeed Adade as president HNH. An American national, he is highly experienced in the food industry, through his latest position and has built a longstanding career in general management and marketing positions with his previous employer Monsanto all over the world. His track record in the food industry, building large businesses and realizing significant growth in emerging markets gives him an excellent starting position to positively impact DSM Nutritional Products, according to the company.

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