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P&G May Be Eyeing Chinese Cosmetics Market

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By: TOM BRANNA

Editor

According to Forbes magazine and Credit Suisse First Boston (CSFB), Procter & Gamble may be mulling over an acquisition of cosmetics manufacturer Yue-Sai, a company that is active in the Chinese market and controlled by New York-based fragrance maker Coty.

The research firm said that over the holidays, Shanghai press outlets bandied about the possible purchase. CSFB described Yue-Sai as “a high-end cosmetics brand.” The China Association of Fragrance Flavor and Cosmetics Industry recently reported that China is the world’s eighth largest and Asia’s second largest market for cosmetics.

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