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Brand will debut collection at Make Up Show LA.
February 18, 2015
By: Melissa Meisel
Exclusively at The Make Up Show LA, Make Up For Ever will debut its next generation of skin primers, Step 1 Skin Equalizer—a collection of 10 unique primers that each address a specific tone and texture concern to perfect all skin types. Developed with the exclusive Equalizer Complex, the formulas triple the power of foundation for smoother, more even, longer lasting make up, said the company. These advanced pro artistry primers are formulated with hyaluronic acid to hydrate and firm. In other news, Make Up For Ever will once again serve as The Makeup Show LA’s Diamond Sponsor for the seventh consecutive year. For more on color cosmetics, check out the March edition of Happi! More info: www.themakeupshow.com
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