Mail slow? View this month’s issue, right online!
Our digital version is easy to share with colleagues. See this month’s issue and digital versions of previous issues too.
Get your products and services in front of thousands of decision-makers. View our print and online advertising options.
A one-on-one interview conducted by our editorial team with industry leaders in our market.
Discover the newest promotions and collaborations within the industry.
Easy-to-digest data for your business.
Shampoos, conditioners, colorants and styling products created by leading industry suppliers.
Creams, serums, facial cleansers and more created by leading suppliers to the skincare industry.
Detergents, fabric softeners and more created by leading suppliers to the fabric care industry.
Eyeshadows, lipsticks, foundations and more created by leading suppliers to the color cosmetics industry.
Bodywashes, and bar and liquid soaps created by leading suppliers to the personal cleanser industry.
Hard surface cleaners, disinfectants and more created by leading suppliers to the home care industry.
Eau de parfums and eau de toilettes, body sprays, mists and more created by leading suppliers to the fragrance industry.
UV lotions and creams, self-tanners and after-sun products created by leading suppliers to the suncare industry.
A detailed look at the leading US players in the global household and personal products industry.
A detailed look at the leading players outside the US in the global household and personal products industry.
Looking for a new raw material or packaging component supplier? Your search starts here.
When you need a new manufacturing partner or private label company, get started here.
Who owns that? To keep track of leading brands and their owners, click here.
An annual publication, Company Profiles features leading industry suppliers with information about markets served, products, technologies and services for beauty, pesonal care and home care.
New products and technologies from some of the brightest minds in the industry.
A one-on-one video interview between our editorial teams and industry leaders.
Listen to the leading experts in the global household and personal products industry.
Comprehensive coverage of key topics selected by sponsors.
Detailed research on novel ingredients and other solutions for the global household and personal care industry.
Company experts explain what works and why.
Exclusive content created by our affiliates and partners for the household and personal care industry.
Exciting news releases from the household and personal care industry.
Our targeted webinars provide relevant market information in an interactive format to audiences around the globe.
Discover exclusive live streams and updates from the hottest events and shows.
Looking for a job in the household and personal care industry, search no further.
Follow these steps to get your article published in print or online
What are you searching for?
DTC haircare brand will collect data about micro-local pollution levels and “geo aggressors” that impact hair and scalp.
March 24, 2022
By: Christine Esposito
Editor-in-Chief
DTC brand Prose has a new partnership with BreezoMeter, the climate tech company that powers the air quality index on the Apple Weather App, to collect data about micro-local pollution levels that impact individual customer’s hair and scalp. Effective immediately, Prose’s proprietary online consultation will take into consideration BreezoMeter’s data around environmental factors such as climate, exposure to smoke, air pollution and other “geo aggressors” to inform unique formulas.
A deeper understanding of these factors will allow Prose to add supportive ingredients to the customer’s formula to help protect their hair.
For example, while hair damage can result from sun exposure and too much bleach, a big contributor to hair and scalp health is an individual’s environment, and areas closer to industrial complexes, for instance, are typically more polluted than rural areas.
During a customer’s consultation with Prose, BreezoMeter’s technology pulls in data about the air quality and environmental factors where an individual is. Prose then registers the local environmental intelligence to determine which ingredients should be included in the customer’s products. Prose is using BreezoMeter’s AirQuality API for US and Canadian customers. The company expanded to Canada in January 2022.
“We are extremely pleased to be working with a trusted source like BreezoMeter,” said Nicolas Mussat, co-founder and chief technology officer, Prose. “We designed this implementation to enhance our proprietary consultation and continue to deliver our customers the most personalized haircare formulas and products.”
“Our work with Prose demonstrates how products can be adapted to recognize the everyday threat of climate change and protect consumers from the impact of ever-changing environmental factors,” said Ran Korber, CEO and founder of BreezoMeter. “Prose’s integration of environmental intelligence into its consumer-facing process and haircare production is a great example of how companies can not only better engage their customers, but deliver real-life value based on what they learn.”
BreezoMeter has other alliances in the beauty space, including work with L’Oréal.
Enter your account email.
A verification code was sent to your email, Enter the 6-digit code sent to your mail.
Didn't get the code? Check your spam folder or resend code
Set a new password for signing in and accessing your data.
Your Password has been Updated !
