Company News

Pucci Makes a Comeback

Fragrance to debut next month.

Author Image

By: TOM BRANNA

Editor

Pucci is headed back into the fragrance market with Miss Pucci, a new women’s scent due at the end of August.The scent, billed asa sparkling floral musk, was created by François Demachy of LVMH Moët Hennessy Louis Vuitton and Christine Nagel and Benoit Lapouza of Fragrance Resources.

The scent’s top notes are of magnolia and Sicilian winter lemon; its heart is of Turkish rose, seductive Comoros ylang-ylang, Tunisian orange blossom and voluptuous Arabian jasmine, and its drydown is of Texas cedar, powdered iris and white musk.

The 50-ml. fragrance will retail for $74.

In the U.S., the scent will be available exclusively in about 250 Sephora doors in August.

Keep Up With Our Content. Subscribe To Happi Newsletters